Why do I need a website?Here are 7 reasons why your business MUST have a website.
1. Your website is a virtual showcase of your business.
If designed properly, your website will convey a message of professionalism and confidence to new and potential customers who may not already be familiar with your business. Your website is like an electronic brochure that showcases your business and it's acheivements, images of jobs you have completed and testimonials from your many happy existing customers. You can't do that on the phone alone!
2. Search Engines!
The internet is a massive, global database of businesses and what they showcase - but how do people find information on the internet? They find it through search engines like Google and Yahoo. If you don't have a website, how will people find you online?
3. Your website - your 24/7 receptionist.
While you might close your doors at 5:00pm and turn the answering machine on, the world doesn't. If you were a hair dresser, and I needed a hair cut this weekend, will you answer the phone at 7:00pm when I'm home from work on Friday afternoon? Probably not, and I'd hunt around for someone who has a website where I can book my appointment on-line.
Your website is your receptionist who delivers information on request about your business 24/7, 365 days a year. Even when your doors are closed, your website is promoting a professional, responsive and informative view of your business - while collecting bookings and contact information from potential customers and that equals revenue that you would have otherwise missed!
4. Your competitors probably already have one.
If you don't already have a website, why not? Your competitors most probably already have a site and are soaking up 'hits' from the internet that you are missing. If you want your business to look more professional than your competitors, or if you need to clearly express your unique selling point, you need a website!
5. They can be inexpensive and are risk free.
What have you got to loose? URL Networks can build you a basic business website for very little money and that'll get you started. If you don't already have a website, or if your website needs some serious work, you don't need to spend a fortune to get started.
6. Potential customers want answers. NOW!
We live in a fast paced, instant response required, we're all too busy to wait for anything world these days. No one wants to wait in a telephone queue or listen to engaged signals to ask for information about your products and services. People don't want to be hassled by your sales people, they'd prefer to do their research from where they are right now, right now and consumers demand instant answers. Use your website to answer your most frequently asked questions and collect contact information from potential customers.
This gives you a better opportunity to make a conversion and cut down on the amount of time you spend answering the same questions, over and over again. The result is more time spend on making conversions and of course, up selling and that means bigger bottom line.
7. Open and showcase your business to the world.
Do you have a product that you can sell further than just locally? Your website is available to everyone, all over the world, all the time.